VIDEO for Marketing? WHY VIDEO?
7/27/2018
Video for Marketing? Why Video?
So here are effective ways to create a a kick-ass video!
1. ENERGY / AURA
2. TOPIC STRUCTURE
- Introduce Yourself!
In all videos you create, consider the possibilities of where it can and will be played; or how many countries it will reach. Make use of the opportunity to tell people who you are and what you do. This is how you do branding! - Call Out Your Market!
Tell your audience who the video is for. {why? Explain how the call out works} - Capitalize On Pain Point
State about an issue, or problem your target audience may encounter from their dau-to-day lives or simply tell a story or scenario about the topic. - Give Them Your Unique Solution!
How can you and only you, solve their pain? - Give Your Testimonial.
Personalize! Tell your audience what you like and what you didn’t. This will help your audience build trust. This will prompt or encourage them to act and trust your advise. - Say Your Goodbyes!
(TELL THEM, ILL SEE YOU NEXT TIME)
Let people know you have more to offer, that the value you have doesn’t end with the video.
3. LIGHTING/ AUDIO
4. QUALITY (Record in HD!!)
5. 3 SEC RULE
7. PUT THE SAUCE (MUSIC!!!)
8. HAVE FUN
Now that you know the tricks and tips on how to Create A Kick-Ass Video, I am going to give you more details next time on to make the best video out of any recording gadget you have!
Yes, that's right i said ANY, 'til my next post!
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